Centrix software is a UK-based software company focusing on workplace discovery and helping companies prepare for advanced virtualisation and the acquisition of Cloud services.
As a small, relatively unknown company its go-to-market approach requires the recruitment of multiple channel partners, such as its
recently signed collaboration with US solutions providers Claros Systems and Asset Labs. It has managed to secure $10 million funding in order to build its US network.
We’re impressed with the capabilities of Centrix software. Its investment in go-to-market activities is a sign of the readiness of solutions and should lead to stronger recognition in the World’s most important country market.
Go-to-market is one of the themes we study to identify the supplier rainmakers in the changing market.