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Do you sometimes feel that you are struggling to get your point across effectively? Do [...]
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#MeToo has had several significant effects on some very important issues. On the sidelines, it [...]
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Storify has been around for about eight years, but has perhaps taken a while to [...]
Thought leadership is becoming both more ubiquitous, and a more important part of a content [...]
Strange though it may sound, not all ideas need to be expressed as blog posts. [...]
Storytelling goes back millions of years into our history. Stories were ways to remember and [...]
IT helpdesks get a bad press. The phrase ‘Have you tried switching it off and [...]
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Thought leadership marketing is one of those terms that many use, but remains poorly understood. How [...]
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The received wisdom that Facebook is no good for B2B marketing is being challenged. A [...]
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How much Klout do you have? Back in 2012, when people first started to discuss [...]
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In our ancestral past, one of the most valued roles in society was the storyteller. [...]
Meerkat, the new livestreaming app that works with Twitter, has hit the headlines. Reports from [...]
In Monty Python’s Life of Brian, there is a classic moment when John Cleese asks [...]
Twitter Chat(or TweetChat) has been described as ‘business networking events without the dress code’. A [...]
This post helps you select and personalize your strategy for optimising communications channels and platforms [...]
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Aristotle’s ingredients for persuasion, the so-called appeals, are known by the names of ethos, pathos [...]
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When we discussed the issue of strategic alignment, we found enabling the right conversations to be a [...]
One change which we’re all seeing to some extent is perhaps an increasing recognition that [...]
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